Tenfold Marketing Blog

  • The Tenfold Marketing Blog is a source for in-depth, highly researched, and original work about all things marketing. Our articles are contributed from employees who are directly involved in leading Tenfold's marketing department; who understand what's important to highlight vs. what's background noise; and who have years of experience building their expertise.
What is Voice Marketing Automation?

What is Voice Marketing Automation?

Voice marketing automation or voice-based marketing automation (VBMA) is a blanket term that encompasses software that automates the gathering, execution and measurement of data from voice-based communications. Basically, VBMA is like traditional marketing automation but it uses and is centered around telephony-specific functions and data. Why More Automation is Always a Good Thing In 2012, … Continued

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