Top 100 Marketing Influencers

Featuring the brightest and most innovative minds in marketing today.

As marketing practices continue to evolve and become more widespread, it's important to know who exactly is shaping the evolution of this space. In order to make this list, and evaluate everyone on a level playing field, our content team used a metric called True Reach, devised by Klear, to rank all of our influencers. While that was our guiding metric, we also included their overall influencer rating (in terms of how influential they are to their own audience), total audience size, and engagement score to paint a full picture of each influencer. We hope you find this document useful, and learn whatever you can from this group of influencers.

Top 5 Marketing Influencers

1

Gary Vaynerchuk

Gary Vaynerchuk is a serial entrepreneur and the CEO and co-founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary rose to prominence in the late 90’s after establishing one of the first ecommerce wine sites, WineLibrary helping his father grow the family business from 4 to 60MM in sales. He is a venture capitalist, 4-time New York Times bestselling author, and an early investor in companies such as Twitter, Tumblr, Venmo and Uber. Gary has been named to both Crain’s and Fortune’s 40 Under 40 lists.

TRUE REACH
431,568
INFLUENCE
97/100
AUDIENCE
6,463,568
ACTIVITY LEVEL
Super Active
52.5 posts per day
2

Nathan Allen Pirtle

Nathan Allen Pirtle is a digital marketing specialist, music/film executive, company owner, and entrepreneur. He was born in East St. Louis and raised in Decatur, IL. After facing serious hardships, dropping out of highschool, and spending a year in jail, Nathan turned his life around in 2013 by moving to Los Angeles, working at a call center and Coffee Bean, and ultimately starting his digital media company, Work With The Coach. Since then, Nathan has worked with Lil Wayne, Jill Scott, Apple Music, Youtube, and on a number of films.

TRUE REACH
399,436
INFLUENCE
95/100
AUDIENCE
1,784,792
ACTIVITY LEVEL
Super Active
40.1 posts per day
3

Tim Ferriss

Tim Ferriss is a startup angel investor (Uber, Facebook, Twitter, Alibaba, etc.), blogger, and entrepreneur. His best-known written work is The 4-Hour Workweek, which had been sold into 35 languages and reached #1 on The New York Times, BusinessWeek, and The Wall Street Journal bestseller lists. On May 3, 2009, it celebrated its 2nd straight year on The New York Times business bestseller list since its publication on April 27, 2007. Tim is also a guest lecturer at Princeton University, where he has spoken on high-tech entrepreneurship since 2003 in the Electrical Engineering and ORFE departments. Other education-related interests include social media-based fundraising experiments, such as LitLiberation, which outraised television host Stephen Colbert 3-to-1 with no fixed costs.

TRUE REACH
269,248
INFLUENCE
98/100
AUDIENCE
2,615,972
ACTIVITY LEVEL
Active
6.4 posts per day
4

Pat Flynn

Pat Flynn currently blogs at The Smart Passive Income Blog, which has recently become one of the fastest growing blogs in the online marketing and blogging industry. He also hosts The Smart Passive Income Podcast, which was at one point the #3 overall business podcast in iTunes, ahead of podcasts from well-known public figures and authors, including Oprah, Suze Orman, and Jim Cramer. His blogs and podcasts feature on how Pat experiments with making money online, and what he's learned along the way - making sure to reveal all aspects of the particular business he's focused on, the good and bad, the wins and losses, so that others who may be interested in getting started will have a truthful, transparent, authentic, and non-hyped look into what is involved and what to expect.

TRUE REACH
223,319
INFLUENCE
89/100
AUDIENCE
1,188,377
ACTIVITY LEVEL
Ultimate Achiever
120.4 posts per day
5

John Rampton

John Rampton is a serial entrepreneur who loves helping people, and building amazing products and services that scale. John was recently named #2 on Top 50 Online Influencers in the World by Entrepreneur Magazine, as well as a blogging expert by Forbes. Time Magazine recognized John as a motivational speaker that helps people find a "Sense of Meaning/; in their lives. He currently advises several companies in the bay area. John loves helping others succeed online, as it's all about helping and giving back. You can find his extensive work on Entrepreneur, Forbes, Inc, TechCrunch, Mashable, and Huffington Post, just to name a few. His specialties include content, marketing, branding, leadership, motivation, and conversion marketing.

TRUE REACH
125,817
INFLUENCE
97/100
AUDIENCE
1,519,384
ACTIVITY LEVEL
Active
6.1 posts per day

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