
Call Analytics


10 Essential Salesforce Metrics for Every Company to Track
One of the key features of Salesforce CRM is the configurability of its company performance dashboard. Do it correctly and you see the salesforce metrics that are most important to your business. This makes a big difference in today’s hyper competitive commercial landscape. Decision-making that’s based on data is always better for business. As InsideSales.com … Continued
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What is Call Tracking and How Does It Help Your Business?
If you still haven’t implemented a call tracking software to keep up with your sales and marketing, you should. Call tracking is the line that separates businesses that know where its at, and those that go about their marketing campaigns blindly. Where you are when it comes to this line affects your marketing ROI. Do … Continued
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Connecting Call Agents to Data Analytics: Using Netsuite CTI integration to optimize customer service
Unified communications systems have eclipsed traditional telephone lines for twenty-first-century call centers, sales floors, and IT service teams. With unified communications, businesses are able to integrate their phone system with data analytics, client databases, and other aspects of the sales or service funnel. Unified communications systems give call agents greater flexibility and a more successful … Continued
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The 7 Most Important KPIs for Measuring Sales & Marketing Alignment
Achieving ideal alignment between the marketing and sales teams often seems like a pie-in-the-sky dream for B2B business leaders. At its heart it requires a deep and detailed understanding among each team of the other’s unique situation. Once you get there, however, you can unlock the true potential of your sales and marketing departments. Organizations … Continued
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How Assessing The Quality Of Your Data Can Increase Your Sales Productivity
The race for data throughout the B2B sales world has increased the efficacy of many organizations, but one of the negative consequences of this new dynamic is that the quality of the data now often takes a back seat to quantity. Sales leaders now have access to CRM and sales management solutions that can handle … Continued
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What is Call Tracking?
In industries such as customer and technical support and sales, calls are often a reaction to pieces of information. This information might be in the form of an ad or a promotional drive. To gauge the effectiveness of these marketing initiatives, it has become necessary for businesses to identify the reason for the customer’s interest. … Continued
Read This articleGuide to Understanding Must-Track Inside Sales Metrics
Performance and productivity reviews are an important part of employee development. Someone once said, “If you always do what you’ve always done, you’ll always get what you’ve always got.” And, remember what German philosopher Goethe said: “Treat people as if they were what they ought to be and you help them become what they are … Continued
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Sales Funnel Metrics
The 4 Key Sales Funnel Metrics Number of opportunities Funnel Value Sales Cycle Conversion Rate More opportunities + Bigger deals + higher conversion rate + less time = more revenue How to Track the 4 Sales Funnel Metrics Measurement leads to improvement. The first step is knowing exactly where you stand. It sounds simple, but many companies … Continued
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Maximize Your Click to Dial Results with Integrated Call Tracking
Businesses all over the world are interested in optimizing their click-to-dial results for a couple of substantial reasons. It allows them to increase their conversion ratios, and it ensures that communications remain smooth if the customer uses a different channel to contact the company again. This cross-channel tracking once seemed like an unrealistic goal, but … Continued
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