Sean Pinegar

How to Create a Culture of Customer Success Within Sales Teams: 19 Leaders Share Their Top Tip

How to Create a Culture of Customer Success Within Sales Teams: 19 Leaders Share Their Top Tip

Subscription is king, customers are informed more than ever, and social media holds power in such a way that a single tweet can impact your brand–what could give sales organizations an edge? A culture of customer success. Sales teams need to care beyond closing deals. In the age of recurring revenue, it’s normal for accounts to … Continued

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Examples of Business to Consumer Sales & Marketing Techniques B2B Pros Should Learn From

Examples of Business to Consumer Sales & Marketing Techniques B2B Pros Should Learn From

When it comes to stereotypes, business to consumer companies are all about fun and quirks while business to business firms are about straight-faced suit-wearing executives. Right? Well, there are a lot of things different between b2c selling and b2b selling: the number of clients, the size of the contracts, the nature of the products, and … Continued

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