Aki Merced
Stop Blowing Sales With Awful Product Demos
“We want a product demo.” How can something be so scary and also so, so rewarding? You’ve worked your butt off to get this shot. Your client wants a demo on-site, and he’s blocking off an hour of his time just for it. After weeks and even months of tenderizing this cold, hard lead, you’re … Continued
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Wins and Losses of Working in Startup Sales
Everyone and their moms has a startup idea. A handful of those people actually follow through on their ideas. Out of the handful, an even smaller subset gets to launch their product. Some of them pick up clients along the way. When they come to the point that they realize, “Hey, this could really be something,” … Continued
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Is Your Business Phone Living Up to its Maximum Potential?
Phones are so common that it’s easy to mistake them for being basic. While they may have been simple and limited a few decades ago, the fact is that modern ones can do much more than allow for instant voice communication. When they’re part of a CRM system that includes integrated communications-handling software, they can … Continued
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Grow Your Sales Funnel, Hit Your Quota
Successful sales departments develop leads on a weekly—if not daily—basis. Sure, lead generation is a must—but few companies actually put thought into their lead generation strategies. Hastily collecting leads that are far from the profile of their target customers is something that’s not unusual. Where does this bring sales teams? They’re desperately closing deals that … Continued
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Sales Best Practices: Cold Emails
If your customers have a computer at work or home, chances are they have an active e-mail address. If you look at your own e-mail inbox, how many messages do you receive each day? How many do you send? Do you read everything you receive or do you just glance at them? In one sense, … Continued
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